What if the post you’re hesitating to share could change your life?
That’s not just a motivational quote—it’s a true story. And it begins with a scroll.
The Severance Opening That Started on Instagram
In a powerful Instagram post, digital creator Rico Incarnati (@rico.incarnati) dropped a gem of a behind-the-scenes story of Oliver Latta that most Severance fans may not know: the Emmy-winning Apple TV+ series Severance owes its haunting, surreal opening sequence to a chance discovery on social media.
Oliver Latta: From Personal Projects to Global Screens
Actor and director Ben Stiller stumbled upon the work of Oliver Latta, better known by his Instagram handle @extraweg. Latta, a 3D artist celebrated for his distinct visual style, had been posting his animations online, mostly for his own creative fulfillment. But one of those posts caught the eye of Stiller, who was looking for the right visual tone to match the unsettling world of Severance.
That one post led to a career-defining opportunity. Latta’s independent art suddenly reached millions as the opening sequence of a global hit series.
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And just like that, what started as a personal creative outlet became a professional milestone—proof that platforms like Instagram are more than highlight reels or digital business cards. They’re discovery engines. Audition tapes. Oopportunities wrapped in algorithms.
Here’s the part of Incarnati’s post that hits hardest for anyone navigating doubt in the digital age:
“You are one post away from a new life.
You are one video away from a new life.
Stop overthinking it and just post.”
Those three sentences distill the creator’s conundrum—how fear, perfectionism, and self-doubt often keep our best work locked away in drafts. But Latta’s story is a living reminder that visibility creates opportunity. Not because of virality, but because of connection. You never know who’s watching, who’s scrolling, or who’s looking for exactly what you create.
What Creators Can Learn From Latta and His Instagram Breakthrough
What makes this narrative especially powerful is how it reframes content creation as a lever for reinvention. This isn’t just about chasing followers or fame. It’s about showing up consistently with the courage to share—and letting the work speak for itself.
To be clear, this doesn’t mean every post guarantees a Hollywood call. But it does mean every post holds potential for feedback, community, and unexpected collaborations. For the right eyes to see it at the right time.
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So whether you’re an artist, founder, coach, or side-hustler trying to gain traction in a noisy world—remember this story of Oliver Latta. Remember that your big break might not look like making the opening credits of Severance, but It might look like gaining exposure form your Instagram.
And the only way to guarantee it doesn’t happen?
Not posting at all.
Shoutout to Rico Incarnati for surfacing this reminder that creativity is currency—and that your next opportunity might already be watching.
